Today’s enterprises need to support countless interactions across a dizzying array of channels and contexts. This puts content teams, and the resources who support them, under tremendous strain to develop, deliver, and maintain compliant and compelling communications.
Modular content – structured, reusable components used to build communication experiences – is the solution.
Legal disclosures, bios and product descriptions are just some of the types of content that can benefit from a modular content approach.
In this webinar Broadridge will be joined by guest speaker and Forrester principal analyst Ryan Skinner to discuss research and insights on how to apply the principles of modular content to your own situation.
What you’ll learn:
- The main reasons that lack of content reuse hinders efforts to scale effectively
- How managing modular content can improve brand and regulatory compliance
- Practical guidance on the people, process and technology changes necessary to implement a modular content transformation
- How even a small-scale approach can enable immediate business benefits
Attendees will receive a copy of research report “Modular Content Is The Key To Customizing Experiences At Scale.”
Watch this on-demand webinar by clicking the link below.
